The Apple iPhone 2018 conference has just ended, as well as the announcement of the fourth Apple Watch. The iPhone was completely identical to all the leaks that were said without any surprises. As for the watch, it was the product that houses today's surprise. This is the summary of the conference.

The conference began with a funny video, in the manner and music of Tom Cruise's The Impossible Mission, as an Apple employee was running to reach the conference headquarters, and indeed she arrived with her very important fund. The box contained the device that displays the slides on the screen. (Of course, it's Apple's teaser and a play on Mission: Impossible, which is now in cinemas.

Tim Cook went up to the stage and welcomed the attendees, then talked about the new and beautiful Apple stores and revealed that the number of visitors to Apple headquarters reached 500 million visitors annually. Then he revealed the good news that the number of iOS devices sold has reached 2 billion devices.

Then Tim said that today, 2 of the most personal devices will be unveiled, namely the iPhone and the Apple Watch, which has become the best-selling watch in the world.

Apple Watch

Then Haif William went up to the stage and talked about the new generation of the Apple Watch, which, according to him, comes with a completely redesign, as the screen size increased to become the smallest is 40mm and the largest is 44mm without an obvious increase in size by reducing the edges

Jeff explained that a number of new faces have been designed that show many details and suit different people, for example, hobby sports, they will find a screen that shows them activities and movements. And whoever prefers to stay in touch quickly can customize a face that shows a quick shortcut for contacting loved ones.

He also explained that the breathing application is now integrated in the faces to facilitate access at any time or make it the face of the watch.

He went on to the “elderly person,” where he said that it has been updated to support haptic feedback to get a reaction to what you are doing.

And because the Apple Watch has become a communication device, so Apple increased the volume of the headphones by 50%, as well as moved the microphone to the other side to reduce the noise.

The watch from the back has become completely glass, which allows radio waves to penetrate and thus improve the network quality of the watch.

Internally, the processor has been twice as fast as the S4 processor, which comes with a dual-core 64Bit processor.

The gyro sensor and tilt sensor have been upgraded to twice the effective range and 8 times the speed. Then Jeff fell silent and said this matter may not show its usefulness, but Apple has benefited greatly from this as it became possible for the Apple Watch to recognize that you have fallen to the ground. "Jeff" explained that falling to the ground has several specific patterns, and the watch has been programmed to recognize these patterns.

What happens when the clock knows you have fallen? Simply as you know you have fallen, you will know that you have stood again. And if a minute passed and you did not stop, then the watch will send an emergency distress request and also share your location with them, so you are definitely facing a problem that prevents you from standing again.

Then the talk moved on a very important feature, which is the surprise of the conference, as Jeff announced that the Apple Watch includes an electrocardiogram, or as it is called an ECG

If you touch the elderly in a specific way, the watch can perform an EKG in just 30 seconds.

And Apple automatically saves this electrocardiogram in a PDF file on your device so you can easily share it with your doctor

Jeff explained that the Apple Watch has received FDA approval, meaning the results it provides have been recognized.

And Apple also explained that the new heart sensor placed in the watch, which recognizes the low pulse, will also soon get FDA approval.

Then we moved on to talk about the new tires and that the battery life is the same as the battery strength in previous generations, and finally it was mentioned that the price of the watch will be $ 399 for the regular version and $ 499 for the network-enabled version, while the third generation will be sold for $ 279.

The watch will be available for sale from Friday, September 21, with reservations beginning on Friday, September 14.

A quick video to review the watch and its new features

IPhone

Tim Cook returned to the stage and said it was time to talk about the most important product, the iPhone, which is the best-selling smartphone in the world.

And Tim boasted that the rate of satisfaction with the iPhone reached 98%, which is the highest percentage in the world for a phone. Then he revealed the new generation of iPhone and it comes with the same images that were previously leaked.

Phil Schiller, Marketing Director at Apple, continued the conversation and said that it was decided to call the new iPhone Xs and that everything was developed in it, starting with water resistance, as it became IP68 standard, meaning that it can withstand up to a depth of 2 meters underwater for 30 minutes. Phil said that they tried to drop Any liquids on it, whether water, tea, soft drinks, or even liquor, and the iPhone has not been damaged.

Phil Schiller also revealed the larger version, which came as the Xs Max, with a 6.5-inch screen. And the dimensions of the device are roughly equal to the iPhone 8 Plus.

Tim announced that the volume and sound quality have been improved

As well as the speed and sensitivity of the camera sensor and the face print feature.

Then he moved to talk about the A12 processor and said that it is the first processor available with 7nm technology

The processor includes 6.9 billion transistors, 6 CPU cores, and 4 CPU cores, which includes 8 artificial intelligence cores. Phil explained that this processor is 15% faster than the previous generation with 40% less power consumption.

Then Apple spoke for a long time about the capabilities of the processor and its effect on opening applications, which became up to 30% faster to start with this new processor. As for artificial intelligence and ML machine learning, there was a huge boom up to 9 times.

And long talk about the processor and its capabilities, and Apple hosted several companies to review the strength of this new processor, which is able to process a lot of data and events immediately.

We move to talk about the camera, but this does not mean that we stop talking about the processor, as Apple boasted of the capabilities of this processor, at the beginning and after I made it clear that the front and back camera sensor had been updated, it said that the processor has a major role in developing the performance of the camera and improving the images as it became able to do Trillion operations on each image to optimize and analyze.

Then Phil Schiller explained that the processor enabled Apple to introduce a new technology called Smart HDR

The feature is similar to traditional HDR in idea, but it is more sophisticated as it works even with a moving body. If you take an HDR image of a moving person, the image was failing in the past, but with the new Smart version, the A12 processor captures 4 clips without any "4 Frame" movement and then chooses the appropriate details From all of them to present you an image distinctive with details.

Schiller said that this feature enabled them to take a picture with clear details even though you were taking it facing the sun, like the following image:

Then he explained that a new feature has been added called bokeh, which enables you to adjust the resolution of the f image from f 1.4 to f 16, which puts you in control of the appearance and disappearance of the background

F1.4 photo

The same image after scaling it to f 16 and note the background. And remember, this photo was edited after it was taken, not before

Apple revealed the battery capacity and that for the iPhone Xs it became the best 30 minutes, while the Xs Max became the best 90 minutes

Phil Schiller also revealed that the iPhone is now dual-SIM

Before you rejoice, the iPhone has become a dual-SIM card by providing a virtual E-SIM like the iPad and Apple Watch, not an actual chip. But Phil made it clear that China would have the support of a true bilateral chip.

As for the prices, the price of the iPhone Xs is the same as the price of the iPhone X, i.e. $ 999 for the 64 GB version, with two options of 256 GB and 512 GB.

While the Xs Max version starts from $ 1099 for the 64GB version, the price increases to $ 1449 for the 512GB version.

The iPhone will be available on the 21st in several countries, including the UAE and Saudi Arabia.

The following Friday, 28 September, will be held in the Sultanate of Oman, Kuwait, Bahrain and Qatar, i.e. the rest of the Gulf Cooperation Council.

IPhone Xr

Phil Schiller mentioned that there is a third iPhone, which is Xr, and it comes from aluminum 7000 and in 5 different colors, which are white, black, blue, yellow and coral (red)

The screen of the new iPhone was said by Apple as the best LCD screen placed in any phone in the world and it is called Liquid Retina

The screen comes with a 6.1-inch LCD with dimensions of 1792 * 828 at a density of 326ppi. The iPhone, although it is 6.1 inches, is smaller than the 8-inch iPhone 5.5 Plus.

The iPhone comes with features similar to the iPhone Xs, such as the screen that responds to clicking on it, the superior A12 processor and the front depth camera.

As for the rear camera, Apple said that it has become very distinctive and of course the reason is due to the A12 processor, which enabled the system to take portrait photos even though the camera is single and not dual (similar to what Google offers in pixel phones)

The iPhone Xr starts at $ 749 and is available in 64, 128 and 256 GB capacities

However, it will be delayed until October 26, and reservations will start from October 19

And Apple revealed the re-pricing of older devices, so the iPhone family's prices are as follows

Apple announced that the final version of iOS will be released on September 17th and the same day for the TV system

The Mac system will be released on September 24, the following Monday immediately.

By the way, Apple has talked for quite some time about the environment and that it cares about it, and its headquarters are environmentally friendly and recycling devices. But this does not matter to most of us, so we did not mention it in detail in the article

Apple did not mention that there is a fast charger or anything different in the box, but the $ 1449 iPhone comes with the same initial 5w charger (Apple has not explained otherwise until this moment and if an update is issued, we will tell you).

What do you think about the conference and the new iPhone 2018 device? Which products attracted you the most, the iPhone Xs, Xr, or the watch? Share with us in the comments

Source:

MacRumors

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