If you are an Android user, you may feel a bit strange and perhaps ironic when Apple announces new features for users of the company’s products, but it seems familiar to you as an Android user and you may have used it on your phone for months or even years, but for Apple users it is still new and will be available on their devices now, Away from the Apple “FanBoy” logic that is used to mock Apple users, we will tell you the answer from the point of view of Marquis Brownlee, the famous YouTuber who specializes in technology.


 Why is Apple always late?

Google

In a recent video, Marquis Brownlee, also known as MKBHD, explained on his YouTube channel why Apple is lagging behind when it comes to the features and innovations of its devices, specifically the iPhone, and why Android companies excel in this matter.

Brownlee said that it is simply because of Apple's focus, which is completely different from the focus of Android companies, and let's take Google in comparison with Apple.

While Google focuses on innovation, Apple does not care about being the first. Instead, the company wants to take innovation to the next level, by improving the features of its products and making them able to work seamlessly across its multiple devices, meaning that these features are related to all devices and are not exclusive to a device One.

Let's dive into the Apple ecosystem and explain it with a simple example. There may be better earbuds than Airpods, but none of them are as good as Apple headphones or even work well and smoothly with the iPhone. There may also be great messaging apps for sharing files, but None of them work in the form, method, or strength that you'll find in iMessage or even AirDrop.

And that's not just about hardware, Brownlee says. That's how Apple thinks it makes it hard for customers to leave the company's ecosystem, because all the devices work seamlessly together — the headset, the watch, the iPad, the iPhone, the laptop, and so on.


Apple's way of working

So while the Google team can be wonderfully innovative because it's more isolated and doesn't have the constraints of having to talk to other product teams all the time, you'll find them offering amazing, cool new features.

On the other hand, the Apple team may have the same idea as the Google team at the same time and sometimes even before the Google team, but Apple has limitations that force its teams to have to work with the rest of the ecosystem in order to try to connect a large number of different things and features with several Products This, of course, doubles the amount of time required before launching, but when the final result is reached, a product that is much better than the competing product that has existed for a while is announced.

Brownlee cited Apple's new feature called Live Text, which was announced at the company's recent conference For WWDC DevelopersLive Text recognizes text in an image in your camera or photos, and allows you to copy and paste this handwritten text or place it in another application.

Of course Android phones have already done something very similar a while ago with their Google Lens feature but the difference here is in terms of how smoothly the Apple feature works.

For example, seeing a phone number in a tag on a picture and then long pressing that phone number and then immediately calling the number and this is easier and faster than going to Google Lens and copying and pasting from there.

In addition, Apple announced another new feature associated with the FaceTime application known as Share Play, through which users can share the screen and watch things together within FaceTime, similar to what is offered by Zoom, Google Mate and Microsoft Teams.

But, again, the difference isn't what Apple can do, but how Apple does it.

For example, if you are listening to the Apple Music app or watching a video in FaceTime with someone, you have a beautiful interface that syncs with the app so you can watch or listen using the simultaneous playback controls, this is much better than the screen sharing function as a block Transferring media files depends on the availability and speed of the Internet connection, and this may cause a bad experience.

Of course, companies like Netflix, Disney and HBO will be keen to take advantage of Apple's new feature, so that their apps can similarly connect directly to FaceTime and offer a similar great experience to users.

And if you are an Android user and you are not convinced, here is the most powerful feature that will show you how far Apple is ahead of other companies when it comes to new features and technologies even if Apple announced them late, such as the ability to connect your Mac to the iPad and drag the cursor between both devices back and forth smoothly Or even drag and drop files between them. “This is one of the coolest, smartest features of the ecosystem that I've probably ever seen,” Brownlee said of connecting the Mac to the iPad.

"I don't know how many years we have to wait to see Google do the same by connecting a Chrome OS laptop with an Android tablet," Brownlee added.

In the end, Brownlee says that the choice between the iPhone and Android is mainly down to what you prefer. Are you looking for innovative and new features that are launched every period but are not complete or do you want to wait until those features are well polished and compatible with all the devices you own, That's what Apple does and it seems to be working well for the company and making it the best so far.

Brownlee's main device is Android, and he always announces this, but this did not prevent him from the impartial logical analysis that we are accustomed to from him.

Why do you think Apple is late in launching new features unlike Android, tell us in the comments

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