When will Tim Cook step down, why and who will be his successor?

During the past period, there has been speculation about who will take over the CEO position of Apple after stepping down Tim Cook Where Cook confirmed recently that he most likely will not be in Apple in the coming period, as he is currently 60 years old. The question here is when Tim Cook will step down and leave Apple and who might succeed him to run the company?

When will Tim Cook step down?

In the latest issue of the Power On newsletter, Bloomberg's Mark Gorman quotes some company employees about the future of Apple's CEO position and says the current belief inside Apple is that Cook will be around until another major new product category launches.

Gorman wrote that Tim Cook is focusing specifically on augmented reality glasses and not self-driving cars, although Reuters has reported that Apple is aiming to launch an autonomous electric car in 2024, and those glasses will likely be the main product that Cook wants to launch before leaving. .

In April of this year, Cook was asked about the possibility of managing Apple for another decade and his answer was "Ten more years! Probably not, but I can tell you that I'm feeling great now and my retirement date is not on my mind right now but another ten years is a long time."

Gorman speculates that Cook will retire sometime between 2025 and 2028 and corroborates his words with two reasons: that there is a deal that includes salary and bonuses due to expire in 2025 and another reason that Apple has been increasingly focused on career succession, meaning that it is working On cultivating the talent of her senior managers to be ready to take over as CEO when the time comes, Gorman notes that managing a company in Silicon Valley usually goes to the youth, and Cook is now 60 years old.

Summary of what happened under Tim Cook

Ten years ago, Tim Cook took over as Apple CEO, succeeding its founder, Steve Jobs, and since he took over the company, some investors and analysts were skeptical about Cook's ability to fill Jobs' place, but he managed to exceed expectations and make Apple a company with a market value of more than $ 2 trillion. Some of the events that took place during Tim Cook's era:

Apple integrated Siri into the iPhone 4S in 2011.

 In 2014, the company unveiled its Apple Watch smartwatch.

In 2015, it launched its live streaming service, Apple Music.

The iPhone X came in 2017 with facial recognition technology, a XNUMXD camera, and wireless charging.

In 2019, the company launched the Apple TV Plus video streaming service and has also been working on its secret “Project Titan” for cars in an unknown location since 2014. Finally, Apple shares have achieved a total return of nearly 1 percent over the past decade.

Who will take over the position of Tim Cook after his departure?

 Cook oversees a multi-billion dollar empire with more than 100 employees, products that keep the world going often, stocks that often swing in the market, and a lot of other important things. After Tim Cook, let's start:

◉ Catherine Adams: General Counsel of Apple and Senior Vice President of Legal and Global Security Reporting to Tim Cook Kate serves on the company's executive team and oversees all legal matters She joined Apple after her departure from Honeywell in 2017, I'm leaving Kathryn as I believe the company is looking to a director Technology or Operations Executive.

◉ Eddie Keough: Senior Vice President of Services at Apple and oversees the full range of the company's services, including Apple Music, Apple News, Podcasts, Apple TV and Plus, as well as Apple Pay, Apple Card, ads for searches, and other Apple services on the cloud. He will not stay long in the company and will look for a higher position, perhaps with other companies, and for this he has prepared three deputies to take over the tasks he runs, and they are Peter Stern, who is closest to taking over Eddie's position and is currently taking over most of his duties, and Oliver Chaucer, who oversees the Apple Music service, and Jennifer Bailey, who manages the Apple Music service. Apple Pay. You can find out more about him in an article dedicated to him via this link.

◉ Craig Federigi: Senior Vice President of Software Engineering at Apple and oversees the development of iOS and macOS and a team responsible for providing software at the heart of Apple's innovative products and may be one of the strong names nominated to take over the company after Cook, as he has charisma and external support and can run a company the size of Apple where he supervised thousands of Engineers who upgrade software every year He is also about eight years younger than Cook. You can find out more about him in an article dedicated to him via this link.

◉ John Gianandrea: Apple's senior vice president of machine learning and artificial intelligence strategy, John joined the company after he left Google in 2018, and oversees artificial intelligence and machine learning strategy and the development of Core ML and Siri technologies, and he is currently overseeing the Apple Car project. A relative newcomer who runs one of the company's minor functions could be Tim Cook's successor.

◉ Greg Joswiak: Senior Vice President of Global Marketing at Apple, responsible to CEO Tim Cook and arguably the longest-serving employee and during his career he has been extensively involved in product management and marketing for all of the company's products for several years and knows everything big and small and has technical intelligence and is four years younger than Cook. At the top of the list of candidates to win the presidency of Apple.

◉ John Ternus: Senior Vice President of Hardware Engineering at Apple, reporting to CEO Tim Cook. John leads all hardware engineering, including the teams behind the work of the iPhone, iPad, Mac, AirPods, and other products. Ternus is the youngest member of the company's executive team. Theoretically becoming CEO in five years, he will likely hold the position for more than a decade and possibly longer than any other candidate, and if Apple is looking to put a director of product development in charge of the entire company for a long time, Ternus could be the one.

◉Dear O'Brien: Senior Vice President of Retail and People at Apple O'Brien has seen it all during her three decades at the company. Prior to becoming Apple's Head of Retail in 2019, she held several positions in sales, operations and finance and as Head of Retail, she oversees the bulk of the company's employee base and as a human resources officer, runs one of the company's key functions and is younger than Cook With almost five years of age and extensive knowledge of Apple's culture and ambition, O'Brien could certainly be a strong candidate for the CEO position.

◉ Jeff Williams is Apple's chief operating officer who reports to CEO Tim Cook. He oversees the company's entire operations around the world in addition to customer service and support, leads the design and software engineering team for the Apple Watch, along with the company's health initiatives and new technologies, and develops medical research to enable people to better understand and manage their health and fitness. Operations Jeff Williams is the next successor to Tim Cook as he manages the entire supply chain and operations of the company, from manufacturing to component sourcing to technical support and is involved in the day-to-day development of all Apple devices and most recently took charge of the company's hardware and software design teams. Apple, but being only about three years younger than Cook may prevent him from being the perfect replacement Apple is looking for as it wants someone who can take over Apple for a decade or more. You can find out more about him in an article dedicated to him via this link.

Source:

bloomberg