Apple unveils M2 Pro, M2 Mac, Mac mini, and MacBook Pro

Here we are starting the year 2023 with new products, as Apple today announced the launch of the new generation chipsets M2 Pro and M2 Max to enhance the new products with unparalleled power. It also announced the new launch of the Mac mini, which contains the M2 and M2 Pro chipsets that increase the device's capacity and enable unprecedented high performance. And announced the new launch of the MacBook Pro, which contains the M2 Pro and M2 Max chipsets, which make it the pinnacle of intelligence and impressive performance.

M2 chip and M2 Pro chip

Apple today announced the M2 Pro and M2 Max chipsets, next-generation chipsets that take the power-efficient performance of Apple Silicon chips to new heights. The M2 Pro chip advances the architecture of the M2 chip to deliver up to a 12-core CPU, up to 19-core GPU, and up to 32GB of fast unified memory combined.

The M2 Max chip builds on the capabilities of the M2 Pro chip, including up to 38-core GPU, twice the bandwidth of unified memory, and up to 96GB of unified memory. Its industry-leading performance per watt makes it the world's most powerful and energy-efficient chip for professional laptops. Both chips also feature custom-optimized technology, including a faster Neural Engine with 16 cores and Apple's powerful Media Engine. Professional performance is what the M2 Pro chip brings to the Mac mini for the first time, while the M2 Pro chip and M2 Max chip take even more performance and game-changing capabilities into the 14-inch and 16-inch MacBook Pro.

The new Mac mini

Apple today unveiled the new Mac mini with the power of the M2 chip and the all-new M2 Pro chip. With the M2 chip, the Mac mini is more powerful, more capable, and more affordable than ever before, starting at just $599.

The new M2 Pro chip brings Pro performance to the Mac mini for the first time, enabling users to run high-performance tasks never before imagined in such a compact form factor. It delivers faster performance, even more unified memory, and advanced connectivity including support for up to two displays on the M2 chip model, and support for up to three displays on the M2 Pro model. Mac mini delivers an exceptional desktop experience when paired with the Studio Display and Magic accessories.

Customers can order the new Mac mini models today, with availability starting Tuesday, January 24.

New Macbook Pro

Apple today announced the new 14-inch and 16-inch MacBook Pro equipped with the M2 Pro and M2 Max chips, which deliver more power-efficient performance and longer battery life for power users. With the M2 Pro and M2 Max chipsets, the world's most powerful and efficient chipsets for professional laptops, the MacBook Pro handles high-performance professional tasks like effect rendering up to 6 times faster than the fastest Intel-based MacBook Pro, and the Colors up to twice as fast. Building on the unprecedented power savings of Apple Silicon chips, the battery life in MacBook Pro is now up to 22 hours — the longest battery life ever in a Mac.

For improved connectivity, the new MacBook Pro supports Wi-Fi 6E, up to twice the speed of the previous generation, as well as an advanced HDMI port that supports 8K displays for the first time. With up to 96 GB of unified memory in the M2 Max model, designers can work on scenes too large for a PC laptop. Complementing the unparalleled features of the MacBook Pro is the iconic Liquid Retina XDR display, a wide range of connectivity options, a 1080p FaceTime HD camera, a six-speaker audio system, and studio-quality microphones. MacBook Pro delivers an unparalleled user experience.

Today, customers can order the new MacBook Pro at a price starting at $1,999 and available in 14-inch and 16-inch sizes, and it will be available as of Tuesday, January 24.

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