Since its first launch until now, it has become IPhone Synonymous with innovation and high quality. Why not, a smartphone that combines distinctive design, smooth performance, and an integrated system. That is why Apple's smartphone is considered a haven for many around the world. Last year, the iPhone 16 was able to win the title of the best-selling smartphone in the world in 2024.
iPhone 16 best selling in 2024
Global smartphone sales have seen a slight uptick over the past year, according to market research firm Kantar. This was likely due to holiday shopping in the US and Australia. The company said the iPhone 16 series could be the best-selling smartphone globally in 2024.
It can be said that this success is not a coincidence. Rather, it is the result of years of development and innovation in addition to meeting the needs of its users. More importantly, artificial intelligence features have become a vital role in influencing users’ choices. The report showed that one in five buyers said that artificial intelligence played an important role when purchasing a smartphone.
World Smartphone Sales
The market research firm explained that smartphone sales were stable in major European markets such as France, Britain, Italy, Spain and Germany. The Korean giant Samsung maintained its position as the top-selling Android brand. The Samsung Galaxy A55 managed to claim the title of the best-selling Android phone in the European Union despite fierce competition from Google and Xiaomi phones.
What about the US and Asia? As usual, Apple continued to dominate the US market with a 54% share. The iPhone 16 series also accounted for 20% of total sales. The iPhone 16 Pro Max was the most popular and attractive among users in America. Samsung’s sales remained stable, led by its budget phone Galaxy A15 and its flagship Galaxy S24 series.
In the Asia-Pacific region, the result was in favor of local companies. In Australia, for example, the iPhone 16 series faced some challenges in the form of the Galaxy S24 Ultra, which has a strong presence. However, Apple’s recent phones were able to perform well.
China saw a surge in Android phone sales, led by homegrown brands like Vivo and Xiaomi, with Chinese giant Huawei taking the top spot. However, the iPhone 16 series, specifically the Pro Max, managed to dominate the best-selling models.
For Japan, Android phone sales grew thanks to Motorola phones. And google And Samsung. Google phones, led by the budget Pixel 8a, were able to outperform Sharp phones as the best smartphone running Android.
Finally, AI has become a topic of interest for many users, but it is certainly not the only thing that matters when it comes to buying a smartphone. There are still elements such as specifications, pricing, brand loyalty, and other preferences that play a vital role in this decision. However, the focus in the coming period will be on AI features, which will keep smartphone manufacturers in a continuous race and fierce competition to gain a larger market share from others.
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