Although there are already phones with under-display front cameras, such as the new phones from ZTE The Samsung Fold 4 and others have also featured this technology, but reports suggest it's not yet fully mature. As is typical for Apple, they don't introduce new features or technologies until they are completely convincing and practical, and then they present them in a more professional manner. Recently, a Chinese leaker claimed that Apple will hide the front-facing camera under the screen in the 2027 iPhone, confirming previous reports that the 20th-anniversary iPhone will have a completely unobtrusive screen. This would be a continuation of Apple's approach to iPhones without ports, openings, or any other inconveniences. Learn more about this new leak.

The Digital Chat Station account explained on the platform Weibo Apple's development of under-display camera technology is on track for its planned adoption in 2027, one year after the expected debut of under-display Face ID technology in the iPhone 18 Pro.
As mentioned earlier, several Android phones already have under-display selfie cameras, but image quality is often compromised because the lens is behind layers of screen. Apple is believed to have refrained from adopting this technology for this reason, but reports indicate they have been working on their own solution for some time, which may debut in the foldable iPhone expected to be released next year.
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According to a report published in April 2024, LG Innotek—a Korean supplier to Apple—is developing under-display cameras that leave no visible cutout when not in use. These systems utilize a multi-lens array with freeform optic technology, designed to reduce image distortion and improve brightness levels, compensating for the light loss that typically occurs when a camera is behind layers of screen.
It's unclear whether the technology LG Innotek is working on will be used in a foldable iPhone, but a recent report from JP Morgan suggests that Apple's first foldable phone will feature an under-display camera with an unprecedented 24-megapixel resolution. Since under-display cameras are typically limited to 4 or 8 megapixels, this suggests Apple has made a significant breakthrough in improving light transmission and image quality compared to previous designs.
Reports indicate that Apple is working on a radical redesign for the 20th-anniversary iPhone, potentially featuring a bezel-less screen that curves around the entire device. There are strong expectations that the company will skip the "iPhone 19" designation, as it did for the 10th anniversary in 2017 when it bypassed the "iPhone 9" and launched the iPhone X alongside the iPhone 8 and iPhone 8 Plus.
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