The event that awaited this day, the annual Apple conference on entertainment, music and multimedia has just ended - and Steve Jobs did not miss such an important event when he took the stage with his charisma and the loud applause that greeted it. Surprises in it did not go much beyond what was expected, especially in its basic aspects. Details, numbers and new products that we will review for you in this comprehensive summary:

اNumbers speak their own language

XNUMX- In what resembles the hidden response to Google, whose CEO Eric Schmidt announced a while ago that it is activating two hundred thousand Android devices daily, and in the context of the intense competition between Apple and Google in the field of smart phones, Steve Jobs said that they are activating more than 230 devices running on the iOS system (i.e. IPhone - iPod touch - iPad) and Steve did not forget the hint of Google when he said that some of our friends include their numbers with promotions as well, and we do not do that, and if we do, the numbers will be much greater.

The numbers here are not limited to this, but include the following:

  • 6.5 billion downloads of applications from the software store, which is a staggering number, which we expect to increase day by day with the spread of smart phones around the world. Note that this number has grown strongly from one billion downloads last year to 3.5 billion eight months ago to this number.
  • 120 million devices running on iOS have been sold so far around the world, which is also a very large number, and we note that it jumped in a very short period from 100 million to this number, which indicates a great spread and continuous success of this much-reliant system, and you may remember that we said previously that you When you program on Apple's iOS platform, you are targeting these tens of millions of users.

  • 200 applications are done Download them all a second From the software store !!
  • A quarter of a million applications are now available in the App Store, including 25 iPad applications. We note that the number of applications for the iPad is still a little and slow in growth compared to its iPhone counterpart, but the newness of the iPad offering in addition to its large and continuous spread will jump this number soon, as we expect.
  • There are now 300 Apple stores around the world (ten countries) and they are increasing, as there is a new one in Shanghai, another in Paris, and a third in London, and soon there will be stores in Spain, so the Apple culture is spreading and we hope to see soon an Apple store in the Arab region!

 

IOS system is coming with many updates

XNUMX- Talking about the distinctive operating system iOS and its upcoming updates will take an important place in the conference and focus on the following points:

  • IOS 4.1 update for iPhone and iPod touch will be available to everyone at next week It will contain important features and necessary repairs such as: fixing the problem of slow performance of the owners of the iPhone 3G, as well as fixing the sensor problem in the iPhone 4 Proximity Sensor, as well as fixing the problems of Blue tooth.
  • This update will also bring some new features to the iPhone and iPod touch, the most important of which is a new image technology called HDR It is a very high quality type of image that can show you fine details that you did not see before in normal pictures with very high contrast, and now you can use it on the iPhone.

  • Among the new features in this update is the Game Center, finally, the Game Center, which will now work with various games and will provide you with a new experience in social play and competition between different players in real time on the network, and watching and comparing the results for these players. And a number of new games have already been announced at the event that will benefit from the Games Center and its services, and will soon be available, such as the Project Sword game, which will be famous in virtual three dimensions and with fine and excellent details.

  • Among the other upcoming features in this update is the ability to upload HD video over Wi-Fi and the ability to rent TV episodes.
  • Update No. 4.2 will also come soon, specifically in the month of November, and will bring all the required features for the iPad such as: multitasking, folders, objective display of emails, HDR images, and the other important feature which is wireless remote printing through a standalone application called Print Center
  • It will also include the AirTunes feature, which enables to broadcast video, audio and photos over Wi-Fi.

We hope that it will fully support the Arab iPad in the next update

IPod: king of the event

Comprehensive updates received by the iPod with its various lines and products, which is the largest ever since it was produced by Apple for the first time, with many wonderful features and great numbers, and they are concentrated as follows:

  • 275 million iPods have been sold so far, a number that shows the extent of Apple's control over the market for music and audio players around the world.

  • IPod shuffle has received a comprehensive update with many features, including: buttons to control, the ability to control voice commands (25 languages), multiple playlists playlists, the battery life of 15 hours (you can listen to the audio of the battery status) of music play, and it will be available in four colors (silver, Blue, Pink, Green) and a capacity of 2 GB at a competitive price of only $ 49.

  • The iPod Nano received important updates, focusing on the Multitouch and reducing its size by 46% to become almost like a screen only, as well as 42% lighter in weight, as well as containing the Pedometer counter feature.

  • Among the other features of the iPod nano is that its operating interface has become very similar to the iOS system and the unit screen contains four large icons with a multiplicity of these screens and their ability to rotate by touch, and from the applications available on it: the music application, the Genius application that suggests you audio, the FM radio application, Fitness app, iTunes app, Accessbility app
  • Among the other new features in the iPod Nano is the battery that now takes 24 hours of continuous playback, as well as the ability to change the listening file by shaking the device Shake, as well as voice command control.
  • The iPod nano is available in 29 languages, including Arabic (some interfaces are not available from right to left!) It is also available in the same colors as the iPod Shuffle in addition to the graffiti color and the red color, and it is fully charged in three hours and is available in two capacities: 8 GB and costs $ 149 , 16 GB and a price of $ 179.

  • The iPod touch was the biggest winner here in terms of features and updates that it received, as it gets closer and closer to the features of the iPhone 4, so that Steve Jobs described it as the iPhone without a phone and without a contract! It initially contained its own high-definition Retina technology, with the same size and resolution.

  • This device also received a front camera with the back camera to enable it to have the feature of FaceTime or video calling, and to expand the audience of those who will use this distinctive technology.
  • The device also received important features such as a fast A4 processor, gyroscope, iOS 4.1 system, and the ability to record HD videos with the rear camera and game center.
  • It also contains the features of the accelerometer and microphone, but does not include the features of 3G and GPS
  • In terms of design, the iPod Touch has become thinner and more beautiful than before, and it has also been noted that the iPod Touch surpasses the Nintendo and Sony platforms in terms of sales as an advanced gaming device.
  • The iPod touch will be available in three models and capacities: 8 GB at $ 229 and 32 GB at $ 299 and 64 GB Byte is priced at $ 399

 All previous iPods will be available for pre-order via the Apple website today, and shipping will take place next week.

 

ITunes is coming strongly socially!

Yes, it was very expected that iTunes would receive new and revolutionary features and updates as well with increasing competition in the field of social and cloud computing and Google entering strongly in this field, and indeed today iTunes and Steve Jobs’s tongue got big and important changes that get rid of the following:

  • In the beginning, Steve spoke in the language of unequivocal numbers that signify the great success of iTunes: 11.7 billion songs downloaded during the life of iTunes, 450 million TV episodes downloaded, one hundred million movies downloaded, 35 million books downloaded, 160 million linked iTunes accounts. With credit cards.
  • ITunes, the tenth edition, was announced with a new logo that wiped the CD's image, following the expectation that iTunes would overtake CDD in the spread next year.

  • What is new here is the integrated music social network in the iTunes program called Ping, which is iTunes + Facebook + Twitter, as Steve Jobs said.
  • This music social network offers all the features you would expect from adding friends, sharing with them while you listen, creating favorites for parties, artists, songs, etc.
  • Bing Network, in addition to being available on iTunes, will also be available on the iPhone and iPod.
  • ITunes 10 is available from this moment on the Apple website Downloadable.

Apple TV: surprise

Apple TV, or Apple TV, was the gift of the event with the updates it received, including the following:

  • A change in design and shape to a degree that brought it to a quarter of the previous size, so that it became carried in the palm of one hand with an attractive design.
  • The name did not change as expected to iTV but rather continued with its old name Apple TV
  • Now it is possible to rent HD movies at $ 4.99 and TV episodes at $ 0,99, the price is low and there is no purchase.
  • There is no control over the storage and no worries about the synchronization, as the broadcast is done wirelessly to the device via the PC or Mac and over the network and soon via the iPhone and the iPad for videos, music and photos.
  • Full inclusion of Netflix, YouTube, Flickr and many other apps on this TV.
  • Features: HDMI port, audio and Ethernet port for network and Wi-Fi.
  • The price here is attractive, as it is only $ 99 and is now available for pre-order through the Apple website and will be distributed after four weeks.

 

Footage and miscellaneous from the conference:

  • Apple co-founder Steve Wozniak's attendance at this event assured that he does not possess any official status in Apple, despite his departure from previous conferences.
  • The presence of Steve Jobs himself was questioned by many, but it was not possible to miss such a hot event with so many announcements.
  • Steve Jobs was met with loud applause upon his rise to the podium.
  • It was noticed that Steve Jobs changed his famous phrase “One more thing” to “One more hobby”

From our point of view, the analysis of the event today can be summarized in the following points:

XNUMX- Apple wanted to restore respect and balance to the iPod after the last period was largely overshadowed by its advertisements and products in favor of the iPhone, the iPad, and so on.

XNUMX- Apple wants to strongly enter the field of social networking and cloud computing through iTunes and its development, music, and games as well.

230- The iPhone and the iOS system is in great spread, and depending on these numbers, we find that Apple is still outperforming Google in the field of smart phones despite the steady spread of Android given that it does more than 200 thousand iOS per day for two or three devices while Google activates XNUMX thousand per day for tens Different devices and here lies the difference and success!

2007- Apple is truly living its golden age and period, it realizes this and seeks to exploit it as much as possible, this period that began with the year XNUMX with the introduction of the iPhone and is still growing until now and Apple realizes this and seeks to exploit it as much as possible and keep pace with developments and competitors, especially with the increases in the smart phone revolution And its spread and dazzling future.

4- From here we notice the succession of events and conferences for Apple, which have multiplied strongly this year, beginning with the iPad and announcing it officially for the first time, as well as its official launch and with the developer conference, then the launch of the iPhone, then the exceptional conference on the problems of the iPhone XNUMX and finally this special event.

XNUMX- Apple is seeking to enter strongly into the social networking market through its new music network that will, as expected, attract millions and establish itself further in this revolutionary and currently active field in the network.

XNUMX- Apple's entrenchment in the digital TV market will pay a lot to enter this field and increase competition in it, and thus perhaps we will witness the beginning of the decline of television and traditional viewing.

What do you think of this event and these new ads and products, and what is the future of Apple in these important sectors of music, television and social networks? Share with us the comments

Related articles