It is known that Apple is one of the richest companies in the world and that its cash reserves exceed those of Britain and Canada together, and this does not mean that it can convert everything it touches into gold. These six products failed in the commercial market despite being great and perhaps unprecedented.


Newton MessagePad

This product was contemporary to the tumultuous days of Apple in the XNUMXs. Although the company's expectations of selling this device and its success were not met, it was technologically innovative and considered premature.

This personal digital assistant was developed in 1993 by Apple and was produced in Japan by Sharp for electronic devices, and this device is the first attempt by Apple in the production of this type of device and one of the most important features of it is that its touch screen can recognize handwriting. Thanks to the system developed by Apple as it was running the Newton OS.

And work on this device was stopped in 1998. Because of its high price and the emergence of many problems related to touch - Apple has addressed these problems in another version of these devices such as MessagePad 2000.

This device achieved very limited sales, which led to the company’s decision to close its production platform in 1998 under leadership Steve Jobs.


Power Mac G4 Cube

On January 19, 2000, Apple released this masterpiece. It is a computer placed in a strong and transparent plastic cube, and it was technologically wonderful, but financially it was one of the most failing devices presented by Steve Jobs, where the price of the device started from 1799 dollars and was much higher than its competitors at that time, and the reason for that rise In the price it is interesting Steve Jobs و Johnny Ive With the design and the purity and strength of the plastic, they called it “future design” and “the giant” and completely forgot that the buyer will only use the device and will not take a selfie with it.

This device was shaped like a cube 7 "by 7" of clear plastic and it seemed to you to float in the water in the center of this cube thanks to the presence of the clear plastic base and it was really impressive.

This device was considered a technological revolution in terms of shape and design, and its power button was touch-based, which is an early example of technology that Apple relies on later on, as is happening now in the iPhone.

Not only that, this device was working in complete silence as it was not equipped with any fans for cooling. Apple relied on the convection method “which is that hot particles after they heat up leave their place carrying energy to be replaced by cooler particles to heat up in turn and leave their place after that and so on ... So, in this case, upward and downward currents occur, which are collectively called load currents, because hot particles rise to the top and cold particles come from below to replace them.

This device came with a 4 MHz G450 processor, 64MB of random "RAM", and a storage space of 20 GB.

One of the reasons for the failure of this device is its extremely high price, as Apple sold only 150 devices, equivalent to a third of what the company expected.

Among the problems that appeared, customers complained of cracks that occurred in the plastic cover surrounding the device. This prompted Jobs to issue a decision to stop the device only one year after its release. Apple stopped producing this device in July 3, 2001, that is, only one year after its production, to be replaced by the Mac and Mac mini after half a decade, that is, after five years.


Macintosh XNUMXth Anniversary

On March 20, 1997, Apple launched the Macintosh on the occasion of the twentieth anniversary of Apple, and through its design it seemed to be from the future, as Apple introduced this device in this device a flat screen for the first time in history, which is very similar to today's Mac devices. Apple was aiming to make this device a multitasking media machine, as the device was used as a computer, television, FM radio, CD player, and audio and video inputs and outputs.

The device came at a price of 9000 nine thousand dollars, which is approximately 13600 dollars today, and this is a very high price for the average consumer. Apple sold only a few thousand of this device, then lowered the price to $ 2000. Major disputes arose in the company as a result of this rapid failure to produce devices within the reach of the average user, and as a result, production of this type of device was stopped after only one year of its production, and then Johnny Eve then designed iMac devices.


MacintoshTV

A Macintosh TV, which is a strange and hybrid machine at that time, as Apple combined a computer with a CRT TV and had the ability to switch its screen from using a computer to displaying television, and screenshots could be taken and stored in image files, under the pretext of expanding the capabilities of Mac Through the ability to connect to a video camera or video game console in order to create an integrated entertainment package. In fact, this is what Apple devices are today, as Steve Jobs had imagined.

This device was released in October of 1993 in black color, with a 14-inch screen, and 5 MB memory that could be increased to 8 MB. It came with a remote control that was also compatible with Sony TVs at the time. It was the first Macintosh in black color, and it came with a black keyboard and mouse. The starting price was $ 2097

Unfortunately, too, this device failed to achieve the desired sales, as Apple produced 10,000 ten thousand units only between October 1993 and February 1994.


eMate 300

This device is unique and innovative as well, it was designed as a laptop and at a low cost, unlike all other Apple devices at that time, its price was only $ 799, and it was running on the Newton system and the device came with a built-in keyboard and a built-in mouse as well. It was introduced on March 7, 1997, and came with specifications: 6,8-inch screen, keyboard, stylus, infrared port, rechargeable battery up to 28 hours.

Apple decided that this device is intended for students and the field of education only, which affected the sales of this device significantly and this led to the failure of the device and stopped its production with his companion Apple Newton and his system in February 1998.


iPod HiFi

A device is a loudspeaker “headphones” that Apple provided on February 28, 2006 for use as a music player that works with a remote control and can be connected to your iPod.

The reason for the failure of this device is the same as the previous reasons, its exaggerated price compared to its competitors, as it came at a price of 349 dollars, it also has very limited jobs, and the failure of this device commercially, which prompted Apple to stop its production in 2007. That is, one year after its production, like its predecessors.


Apple released hundreds of amazing devices over the years and they aimed to offer something completely different. And she always used to launch slogans of the future on these devices, as she was looking for elegance in design, power of hardware and system, but unfortunately this came at the expense of other considerations that led to a decline in sales and the spread of these devices.

And as they say, "Every horse has a slack." Perhaps the nineties, especially the first of them, was the great setback for Apple, which woke up after it and led technology in many ways to this day, whoever wanted and refused from my father.

It remains for us to know your opinion on the reasons for Apple and its standing up to now, unlike many other companies, whose star has lost its star and is no longer able to rise and keep pace with technology, tell us in the comments.

Source:

cultfmac

 

Related articles